MYB APPAREL

💫 About Us

Move Your Body Apparel (MYB) is a small, husband-and-wife-run brand rooted in one powerful idea: getting 1% better, every single day.

We design movement-ready, vibe-forward apparel that blends the worlds of fitness, music, and self-expression. Whether you're crushing goals at the gym or dancing under festival lights, our pieces are made to help you feel confident, powerful, and uniquely you.

 

💡 How It All Started

MYB Apparel was founded by Austin Bagshaw in 2021, after years of coaching fitness and nutrition clients. During the height of the pandemic, he saw how stress, uncertainty, and isolation were affecting people's mindset and motivation. He wanted to create something that reminded people to keep going - not perfectly, but consistently. 

So he created MYB: a brand built on movement, mindset, and progress. Over the next few years, MYB evolved through trial, error, and growth - and in 2023, Austin officially brought on his wife Kylie, who had been quietly holding it down behind the scenes since the beginning.

Together, we’ve built something that reflects who we are, what we believe in, and how we want to show up in the world. We’re so proud of what MYB has become, and even more excited about where it’s headed.

 

💭 What “1% Better” Really Means

In a world full of hustle culture, toxic comparison, and unrealistic expectations, we believe in sustainable growth — the kind that comes from small, consistent action.

1% better every day is a mindset:

  • It’s choosing movement when you could stay still.
  • It’s reaching for joy when things feel heavy.
  • It’s choosing growth — not out of hate for where you are, but out of love for where you’re headed.

We believe that mindset, movement, and high vibrations can change your life — and we design clothing to support that journey.

MOV3 RELAXED CROP TEE MYB Apparel

 

🌈 Our Mission

To inspire millions of souls to fall in love with the journey of continuous self-improvement — physically, mentally, and energetically.

At MYB, we are:

💜 Grateful for each other, for this business, and for every person we’ve met on this journey

💪 Disciplined in our daily habits — the foundation of who we are

🛡️ Resilient through adversity, choosing strength and growth through life’s challenges

🔥 Relentless in our pursuit of becoming 1% better, every single day

"333" ACID WASH OVERSIZED TEE MYB Apparel

 

🎨 Our Designs

We don't just create activewear - we design pieces that move with you, reflect your energy, and help you feel like your most vibrant self.

Our pieces are:

  • Created with movement, music, and freedom in mind
  • Made to transition seamlessly from workouts to festivals
  • Designed to flatter all bodies - with bold color, soft fabrics, and standout style
  • Inspired by self-expression, confidence, and feeling damn good in your skin

"222" ACID WASH OVERSIZED TEE MYB Apparel

 

🎶 Why We’re Embracing the Rave Scene

Over the past few years, our brand has grown - and so have we. What started as a fitness-focused apparel line has naturally evolved into something more: a celebration of movement, energy, and self-expression in all its forms. 

As we began attending more music festivals, connecting with the EDM community, and experiencing the joy, color, and unity of rave culture, something clicked. We realized that the mindset of 1% better - showing up as your authentic self, letting go of judgement, and choosing joy - fits perfectly with what the rave world represents. 

So, we’re blending it all. Fitness. Festivals. Freedom.

Our latest designs are made for dancing, lifting, vibing, and living out loud. We're here to create clothing that lets you move how you want, feel how you want, and be who you are - whether you're hitting a squat PR or your favorite set under the lights. 

This is more than a rebrand. Its an expansion into a world full of connection, creativity, and community. And we're just getting started. 

 

🤝 Giving Back

Giving back has been part of our mission since day one. We believe movement is medicine — but not everyone has access to it. That’s why we’ve donated thousands to causes that matter deeply to us.

Here’s what we’ve done together:

  • 2021 - Donated 21 wheelchairs to Joni & Friends for children with disabilities
  • 2022 - Raised over $5,000 for the Special Olympics of Kentucky, plus $2,250 for 6-year-old Everett's healing journey.
  • 2023 - Donated $4,000 + to organizations supporting children's mental health
  • 2024 - Supported hurricane relief efforts (100% of profits donated) with our St. Pete & Tampa hat collection. 

We’ll always use this platform to give back and lift others up. Because that’s what community is all about.

 

 

🙏 Thank You

We are endlessly grateful for your support — every order, every share, every message, and every kind word means the world to us.

Thank you for being part of this movement.

Thank you for believing in something bigger.

THANK YOU for choosing to support our small business.

 

All our love,

Austin & Kylie (Founders, MYB Apparel)